We help forward-thinking organizations overcome technology dysfunction.

If you want great technology: Get the right people, in the right roles, in the right structures. That’s the path.

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Digital Transformation that Actually Works

Far too often, technology dysfunction is the norm rather than the exception. Efforts to harness the power and potential of technology often come up short at best, and at worst they end in utter debacle. Read more…

We’ve created an evolving “curriculum” of bite-size writings, to help people get up to speed on our methodology for running successful technology efforts using a "product team" framework. The thinking here reflects a combination of lessons learned over the years and adaptations of existing methodologies.

How we work

Our goal is to help you transform, and that can’t be done at arm’s length. We approach working with your organization as if we are your co-workers and colleagues, responsible for getting the ship turned around.

If you feel like you're one of our 'tribe' – meaning our writings or model of technology especially resonate and reflect how you work – we'd love to know about you.

We hope you have found your tribe.

Would you be willing to add a brief note about yourself here so we can stay in touch and connect in the future?