The Build Tank The Build Tank

The Product Chief: "Protector of the Realm" and "The Greatmaker"

The product team needs a chief. A great chief. A steward and protector, a guide and a field general. Every role on the team is important, but getting the right person steering the ship will differentiate whether the product team becomes an organizational gamechanger or just spends its time fixing things.

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The Build Tank The Build Tank

The incredible thing 350.org's Product Team is doing today

You may know that today is the big day for the Global Climate Strike. What you may not know is that the platforms driving and supporting much of this effort have been created, managed, and supported by the product team we’ve told you about at 350.org….

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Chris Zezza Chris Zezza

A Product Team Begins

I’m over here slapping my forehead. Because even though we talk about it almost daily, when you witness it coming to life it’s a thing of beauty.

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Chris Zezza Chris Zezza

You're missing a piece

It’s as if the car was invented without a transmission. Everyone used cars and they did a lot of great work – but they maxed out at 20 mph and that was that. And after a certain amount of years, someone invents a transmission, and the people building cars with transmissions are setting new standards for performance. But transmissions are complicated, so it’s not the first thing anyone wants to bite off. So they work on other things, they install the power windows, the sound system, the better seats, because none of those things require them to re-engineer significant pieces of the engine.

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The Build Tank The Build Tank

White paper: Resourcing your Salesforce CRM Product Team

Over the years we’ve worked with organizations to not just implement Salesforce, but to also build and incubate internal staff or teams who are ready to take full ownership of their system’s and organization’s success. This white paper offers models and specifics for how to put in place engaged, dedicated, thoughtful internal capacity to guide your technology.

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The Build Tank The Build Tank

Detangling "Digital"

In today’s rapidly evolving world, we should admit that the big-D “Digital” umbrella has outlived its usefulness.

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